Status Products Ltd (09570749): administration
- Status
- Administration ended
- Administration began
- 2024-08-15
- Administrators
- Edward Avery-Gee, Nick Brierley
- Administrators' firm
- CG&Co
- Incorporated
- 2015-05-01
- Location
- Manchester
- Industry
- 47910 Retail sale via mail order houses or via Internet
Why it went into administration
- Supply chain disruption
- HMRC / tax arrears
- COVID-19
- Property / lease costs
From the administrators' statement
Status Products Ltd ("the Company”) was incorporated on 1 May 2015 by Helen Davies, who had previously been a successful businesswoman running her own business in commercial window cleaning for over 13 years. Mrs Davies was the sole Director and the majority shareholder of the Company holding 1,000 shares. On 28 January 2022, Ms Sara Davies became a shareholder in the Company with 250 shares.
The director formed the business in 2015 when she spotted an opportunity to design and sell products design to help parents and their children transition to solid food, as a result of her own experiences as a parent.
On a self-funded mission, and without any prior knowledge about the products industry, the Director sought to make her vision into a reality and, within a year, the Director introduced her first product, “The EasyMat Original”, to the UK market. The Director realised that this was the birth of “EasyTots” which became the Company's trading name. The Director herself designed the products, and these were manufactured in China.
Administrators' statement of proposals (2024-08-30) · Companies House register