Agden Consulting Limited (08963089): administration
- Status
- Administration ended
- Administration began
- 2025-07-16
- Administrators
- Simon Jagger, Ben David Woodthorpe
- Administrators' firm
- BDO
- Incorporated
- 2014-03-27
- Location
- London
- Industry
- 47910 Retail sale via mail order houses or via Internet
Why it went into administration
- Cash flow / liquidity pressure
- Rising costs / inflation
- Sustained trading losses
From the administrators' statement
Agden Consulting Limited (trading as Facetheory) was established in 2014 as a D2C skincare business aiming to deliver high-quality, clean and sustainable skincare products at an affordable price.
In 2021, Active provided investment to support the next phase of growth, including retail and further international expansion. The Company continued to consolidate its market position in existing countries and expand into the wider global market.
Over the following years, the Company grew quickly, gained a loyal customer base and expanded its operations to Australia, New Zealand and countries throughout Southeast Asia.
Administrators' statement of proposals (2025-07-28) · Companies House register