Nights Gone Wild Ltd (08082178): administration
- Status
- Administration ended
- Administration began
- 2018-07-20
- Incorporated
- 2012-05-24
- Location
- Norwich
- Industry
- 93290 Other amusement and recreation activities n.e.c.
Why it went into administration
- Competition / price pressure
- HMRC / tax arrears
From the administrators' statement
The Company was founded in May 2012 by Kyle Verhagen with the intention to run nightlife tours in London. in February 2014, Alexander Vescovi was aiso appointed as a director of the Company.
Since incorporation, the Company traded under the brand names London Gone Wild, Nights Gone Wild and London Party Pub Crawl. Since 2013 the Company has sub-let a space in the office of Travel Maps Ltd in Brixton, London, but the operations of the tours have been done at bars in Central London, Shoreditch and Camden. Since Mr Vescovi has been involved with the Company, there have been 2-4 people at the time working in the office, both contractors and employees and around 5-8 people working as event hosts to run the tours, almost always part time and as freelance contractors.
The business model has been to run nightlife tours visiting usually 5 bars per night and charging between £12-20 for a ticket. To get customers, the Company promoted online through their website as weil as offline marketing with maps, flyers and posters in hostels and hotels in Central London to target visitors to London. The directors also worked with several third-party reseller who sold the Company's products in return for a commission.
Administrators' statement of proposals (2018-09-27) · Companies House register