From the administrators' statement

The main trading activity of the Company was that of the provision of an online networking platform for the Design industry (the Platform) This took the form of a web-based business hub, where invited creative and strategic freelancers (Talent) would be able to use bespoke tools to market themselves to, and be found by, design agenctes and direct commissioning clients (Agencies) The Platform would operate on a subscription basis

The Company was incorporated as Brilliant People (Cambridge) Limited in April 2011, with Jon Alport and Campbell Smith being appointed as Directors The Company name was subsequently changed to Brilliant People Limited in November 2011

Mr Alport had a previous involvement with another web-based hub, and was able to utilise his experience to oversee the development of the Platform

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Brilliant People Limited (07589859)

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