Roosters Piri Piri Ltd (07111558): administration
- Status
- Administration ended
- Administration began
- 2014-05-30
- Administrators' firm
- MHA
- Incorporated
- 2009-12-23
- Location
- London
- Industry
- 56102 Unlicenced restaurants and cafes
Why it went into administration
- Property / lease costs
From the administrators' statement
21 The Company commenced trading in 2010 specifically as the holder of franchise agreements for the 41 restaurants trading under the Company franchise The franchisees were originally contracted with the Company to finance the cost of refurbishment and rebranding and to purchase all stock from its sister company and food wholesater, London Food Service Limited (‘LFS’) at standard wholesale prices with no uphft from that charged to external customers
The key intellectual property rights are held personally by the Directors of the Company and the Director of LFS who then licence (free of charge) the following elements to the Company, which in turn includes in each franchise agreement logo/ trademark of the Company, recipes and interior design of restaurant
The onginal Company business plan was to build a high level of brand excellence from which the franchisee would be charged a royalty fee to maintain the franchise on behalf of the Company
Administrators' statement of proposals (2014-07-08) · Companies House register