The Gourmet Hotdog Company Limited (06614910): administration
- Status
- Administration ended
- Administration began
- 2016-08-10
- Administrators' firm
- Antony Batty
- Formerly
- The Gourmet HOT DOG Company Limited; Gourmet Hotdog Mobile Limited; Shine Management Limited
- Incorporated
- 2008-06-09
- Location
- London
- Industry
- 46320 Wholesale of meat and meat products
Why it went into administration
- Weak consumer demand
- Sustained trading losses
- Competition / price pressure
- Cash flow / liquidity pressure
From the administrators' statement
The Company was incorporated on 9th June 2008 by Mark Yates, an experienced and successful restaurateur and innovator, who had previously established brands and smail chains of London based restaurants such as Break for the Border, The Real Greek and Livebait His expertise was in taking poorly percetwved foods and transforming them into a premium offering, or “gentnifying” the product Hot dogs represent a £200m market in the foodservice and retail m the UK, which is dominated by poor quality European manufactured product, with little or no provenance The Company’s mission was to change the perception of the humble hotdog, by creating a Fresh and innovative brand and product, using finest British ingredients and expertise
The Company was initially Funded by unsecured loans, which were utilised in setting up manufacturing capacity at a local producer, Franconian Sausage Co, and the purchase of hotdog carts Initial trading consisted of refining the product, and supplying relatively small scale operators In London Mr Yates was the company’s only employee during this time
In 2011, Alastair Law joined the company as a director Mr Law was the managing partner of Fitzgerald and Law LLP, Chartered Accountants, who had acted For Mr Yates and his commercial ventures for many years os
Administrators' statement of proposals (2016-10-18) · Companies House register