Superslice Limited (06582844): administration
- Status
- Administration ended
- Administration began
- 2019-07-12
- Administrators
- Toby Scott Underwood, Peter David Dickens
- Administrators' firm
- PwC
- Incorporated
- 2008-05-01
- Location
- Leeds
- Industry
- 56210 Event catering activities
Why it went into administration
- Sustained trading losses
From the administrators' statement
The Companies all operated as Pizza Hut UK Delivery franchisees across the North West of England and Scotland. In total, these Companies operated 22 stores and were commonly known as the JRP Group due to its common owner and directorship.
The Companies had been trading since 2011, and employed over 450 individuals across the 22 stores. As a franchisee of the Pizza Hut UK Delivery brand, many of the stores were very similar in their day-to-day operations, assets, and nature of their fit outs.
The businesses benefited from the national marketing of the Pizza Hut UK Delivery branding and owed a monthly royalties and marketing fee as a result. In addition, the Companies also undertook local marketing initiatives in their delivery areas, such as leafleting and local advertising. In the region of 80% of all sales were made through the Pizza Hut UK Delivery website, with other sales being made up of cash and card sales in stores, as well as through third party providers such as JustEat and Deliveroo.
Administrators' statement of proposals (2019-09-12) · Companies House register