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Gluelines Limited (04424519): administration

Status
Administration ended
Administration began
2018-05-31
Administrators
Andrew Howard Beckingham, David Smithson
Administrators' firm
Leonard Curtis
Incorporated
2002-04-25
Location
Bristol
Industry
46900 Non-specialised wholesale trade

Why it went into administration

From the administrators' statement

The Company was incorporated on 25 April 2002 as a vehicle to purchase part of the business of Curtis Industries {U.K.) Limited and commenced to trade as a specialist adhesive distributor and retailer operating from leasehold premises in Eastleigh, Hampshire.

The business had historically been tuming-over circa £265k per annum. The Company looked to expand its wholesale activities by giving customers a wider choice of product at the right price. Its branded product range was diversified and volume discounts on orders were offered. It was a slow process to get customer confidence and traction, but once this was established, the Company's operation began to grow. The Company's turnover eventually rose to £550k through increased adhesive sales before a saturation point was reached. In order to overcome this, the Company expanded its customer offering by adding new product lines such as paints, tapes, and materials.

In the subsequent years, the wholesale market began to shrink quite dramatically due to the increased competition from online retailers and the closure of some of the Company's customers as a result of falling demand for craft supplies. The Company therefore sought to promote its own growth through the direct selling of products to retail customers via its own web site and other digital platforms such as Amazon and eBay. An additional £600k of business-to-customer turnover was created as a result.

Administrators' statement of proposals (2018-07-26) · Companies House register

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Gluelines Limited (04424519)

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