Orange Mountain Bikes Limited (02281603): administration
- Status
- Administration ended
- Administration began
- 2024-01-10
- Administrators
- Kerry Bailey, Mark Thornton
- Administrators' firm
- BDO
- Formerly
- Dealname Limited
- Incorporated
- 1988-07-28
- Location
- Liverpool
- Industry
- 46900 Non-specialised wholesale trade
Why it went into administration
- COVID-19
- Creditor pressure / legal action
- Competition / price pressure
- Weak consumer demand
- Supply chain disruption
From the administrators' statement
The Company was established in 1988. Its sole director is Mr Ashley Ball (‘the Director’) and sole shareholder is 021C Holdings Limited. Mr Ball is the controlling shareholder of 021C Holdings Limited.
The Company’s principal activity was the manufacture and sale of high-end mountain bikes to specialist retailers and, on a smaller scale, direct to consumers. There were two main types of bikes; hardtail bikes and specialist full suspension mountain bikes. The bike frames for the full suspension bikes were manufactured in the UK by a connected company, Bairstow.
As a result of the above, the Companies were closely linked from a trading perspective and there existed a reliance on both Companies given the interdependent relationship (c50% of Bairstow’s sales were derived from the Company).
Administrators' statement of proposals (2024-02-18) · Companies House register