# Sweet Ventures Limited (02387211)

> Why UK company 02387211 went into administration, from the administrators' statement filed at Companies House, by companydig. Interactive version: https://companydig.co.uk/company/02387211

- **Status:** Administration ended
- **Administration began:** 2021-03-31
- **Administrators' firm:** Edge Recovery
- **Incorporated:** 1989-05-22
- **Location:** Bromley
- **Industry:** 47190 Other retail sale in non-specialised stores

## Why it went into administration

- Property / lease costs
- COVID-19
- Weak consumer demand

## From the administrators' statement

Creditors should note that, unless otherwise stated, this section of our proposals has been prepared based on information provided to us by the directors of the Company.

The Company was incorporated on 22 May 1989. It was incorporated to acquire a leasehold unit at 173 Fleet Street, London to trade as a specialist greeting card and gift shop. The directors and shareholders had experience running a stationery business and wanted to grow into the specialist greetings cards and gifts market in Centrat London.

The company started to grow as the working population in The City was growing and acquired other leasehold units in notable Central London areas and later on had a break through when Canary Wharf started developing and it was able to acquire a good site there. Over time the Company came to be noted for good quality cards and novelty gifts. The Company’s cards were unique in that they were not the usual run of the mill stock and appealed to the City worker.

Statement of proposals: https://find-and-update.company-information.service.gov.uk/company/02387211/filing-history/MzMwMjMwOTI4NWFkaXF6a2N4/document?format=pdf&download=0
Companies House register: https://find-and-update.company-information.service.gov.uk/company/02387211

Contains public sector information from Companies House, licensed under the Open Government Licence v3.0.